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Keyword Clusters from the paper "From Mad Men to Maths Men: Concentration and Buyer Power in Online Advertising"

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adNets Clusters

This repository contains example markets from the paper "From Mad Men to Maths Men: Concentration and Buyer Power in Online Advertising", by Francesco Decarolis and Gabriele Rovigatti.

Use the raw data (cluster_example_full.csv) or, once downloaded the whole folder and unzipped it, launch "clusterSpy.py" to inspect them one by one. The code runs on Python 3: once launched, follow the instructions provided on screen.

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Keyword Clusters from the paper "From Mad Men to Maths Men: Concentration and Buyer Power in Online Advertising"

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